PRivacy policy

Purpose by AK Last updated: July 16, 2026

Purpose by AK ("we," "us," or "our") operates www.purpose-ak.com (the "Site"). This Privacy Policy explains what information we collect when you visit the Site or contact us, how we use it, and the choices you have. We operate internationally, with a presence in Japan and Canada and clients across North America, Europe, Asia, the Middle East, and Africa, and we aim to handle personal information in line with the laws that apply where you live.

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Information We Collect‍ ‍

Information you provide directly. When you contact us through the Site — for example via a contact, booking, or inquiry form or by email — we collect the information you choose to share, such as your name, email address, phone number, company or organization, and the contents of your message.

Information collected automatically. Like most websites, we and our service providers collect certain information automatically when you visit, including your IP address, browser type, device information, pages viewed, referring URLs, and general location (city/country level). This is collected through cookies and similar technologies.

Cookies. Our Site is built on Squarespace, which uses cookies necessary for the Site to function, and analytics cookies that help us understand how visitors use the Site. You can control cookies through your browser settings; disabling some cookies may affect how the Site works.

How We Use Your Information

We use the information we collect to:

  • Respond to inquiries, booking requests, and business communications

  • Provide and improve our services and the Site

  • Understand how visitors use the Site (analytics)

  • Maintain the security of the Site

  • Comply with legal obligations

We do not sell your personal information, and we do not use your information for third-party advertising.

Legal Bases for Processing (EEA/UK Visitors)

Where the EU or UK General Data Protection Regulation applies, we process your personal data on the following bases: your consent (e.g., when you submit a form), our legitimate interests in operating and improving the Site and responding to business inquiries, performance of a contract where we work together, and compliance with legal obligations.

How We Share InformatioN

We share personal information only with service providers who help us operate, including:

  • Squarespace — our website hosting and platform provider

  • Analytics providers — to understand Site usage

  • Email and productivity services — to communicate with you

These providers process information on our behalf and are not permitted to use it for their own purposes. We may also disclose information where required by law or to protect our rights.

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International Transfers ‍

We operate from Japan and Canada, and our service providers may process information in the United States and other countries. Where information is transferred out of your jurisdiction, we take steps to ensure it receives appropriate protection consistent with applicable law, including the use of recognized safeguards where required.

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Data Retention

We keep personal information only as long as needed for the purposes described above — typically for the duration of our communication or business relationship, plus any period required by law. We delete or anonymize information when it is no longer needed.

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Your Rights ‍

Depending on where you live, you may have rights regarding your personal information, including the right to:

  • Access the personal information we hold about you

  • Correct inaccurate information

  • Request deletion of your information

  • Object to or restrict certain processing

  • Withdraw consent where processing is based on consent

  • Receive a copy of your information in a portable format

These rights are provided under laws including the EU/UK GDPR, Canada's PIPEDA, the California Consumer Privacy Act (CCPA/CPRA), Japan's Act on the Protection of Personal Information (APPI), and other applicable data protection laws such as South Africa's POPIA. To exercise any of these rights, contact us using the details below. We will respond within the timeframe required by applicable law. You also have the right to lodge a complaint with your local data protection authority.

California residents: We do not sell or share personal information as defined by the CCPA/CPRA. You have the right to know what personal information we collect, request its deletion, and not be discriminated against for exercising your rights.

Canadian residents: We handle personal information in accordance with PIPEDA. You may request access to or correction of your personal information at any time. ‍

Japan residents: We handle personal information in accordance with the APPI, including obtaining consent where required for provision of personal data to third parties outside Japan.

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Children's Privacy

The Site is not directed at children under 16, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it.

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SecuritY

We use reasonable technical and organizational measures to protect personal information, including the security features provided by our hosting platform. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Changes to This Policy ‍

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. Continued use of the Site after changes take effect constitutes acceptance of the revised policy.

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Contact Us

For questions about this Privacy Policy or to exercise your privacy rights:

Purpose by AK Email: alshaan@purpose-ak [dot] com

Tokyo, Japan | Vancouver, Canada